The entries are in and judging has begun.

Six client CMO signature judges are leading close to 100 experienced professionals – drawn from media agencies, media owners, tech companies and a record number of marketers – in assessing the 2024 MFA Award entries. 

The winners are chosen by silent vote - meaning no one will know the results until the MFA Awards gala dinner in Sydney on 19 September.

This year’s judging panels consist of close to 50% client CMOs - more than ever before - helping to bring a strong advertiser voice to the selection process. The judges are looking for work that demonstrates effectiveness, long-term business growth and media agencies’ industry purpose of We Are The Changers.

Winning an MFA award is more than just a trophy, it is a proof point of our unified industry purpose being brought to life at the highest level.

Online judging commenced this week, with live judging taking place on 27 and 28 May.

Good luck to all the entrants and stay tuned for the finalists’ announcement on 3 June.

Meet your judges: