| CATEGORY |
WINNING ENTRY |
COMPANY |
CLIENT |
SPONSORED BY |
| GRAND PRIX |
V-Raw |
OMD Fuse |
V-Enery Drink, Frucor Danone |
 |
| BEST ‘ONE-OFF’ MEDIA INNOVATION |
Juicy Fruit Worlds Biggest Online Beach Party |
OMD |
Wrigley Company |
 |
| AUTOMOTIVE |
Luxury Experience Re-Engineered |
bellamyhayden |
Jaguar Australia |
 |
| CLOTHING / COSMETICS & RETAIL |
Uplifting the Women of Australia |
The Campaign Palace |
Berlei, Pacific Brands |
 |
| BEST DEMONSTRATION OF RESULTS |
Wonder Performance - The Bread for Teens, Mums (and Ducks) |
Ikon Communications |
Goodman Fielder Baking Australia |
 |
| PARTNERSHIP AWARD |
Lancer Super Short Series |
Nine Network |
Mitsubishi Motors Australia |
 |
| BEST INTEGRATED MEDIA CAMPAIGN |
Uplifting the Women of Australia |
The Campaign Palace |
Berlei, Pacific Brands |
 |
| MEDIA / ENTERTAINMENT / TRAVEL & LEISURE |
Stand Up Australia! |
OMD |
Hasbro |
 |
| FINANCE / INSURANCE / GOVERNMENT / CORPORATE & REAL ESTATE |
Change Climate Change |
bellamyhayden |
The Climate Institute |
 |
| BEST STRATEGIC LAUNCH CAMPAIGN |
Eat Well, Be Active - What’s Your 30 Mins? |
Starcom MediaVest Brisbane |
Queensland Government |
 |
| BEVERAGES |
V-Raw |
OMD Fuse |
V-Energy Drink, Frucor Danone |
|
| FOOD & GROCERY |
Juicy Fruit Worlds Biggest Online Beach Party |
OMD |
Wrigley Company |
|
| BEST USE OF A SMALL BUDGET (UP TO $300,000) |
Getting Inside your Head with Stephen King |
Razor Media |
Hachette Livre Australia |
|
| BEST USE OF STRATEGIC INSIGHT |
Keep Discovering Emirates |
Initiative |
Emirates |
|
| NGEN AWARD |
Agency Sleep Out |
OMD |
Naomi Buck |
|
| PRO-BONO / CAUSE MARKETING INCENTIVE - IN RECOGNITION OF PAM LANE |
OMD: Giving Something Back |
OMD |
ASCA: Advocates for Survivors of Child Abuse |
|
| COMMENDATION - IT & CONSUMER DURABLES |
Vodafone Business Sense |
Ikon Communications |
Vodafone |
|
| COMMENDATION - MEDIA / ENTERTAINMENT / TRAVEL & LEISURE |
Beat the Odds With RSVP |
Initiative |
Fairfax Digital |
|
| COMMENDATION - BEST STRATEGIC LAUNCH CAMPAIGN |
Feeling the Pinch? bingle.com.au |
Starcom MediaVest Melbourne |
Suncorp |
|
| COMMENDATION - BEST INTEGRATED MEDIA CAMPAIGN |
Leveraging The Motoring Relationship |
Starcom MediaVest Brisbane |
Suncorp |
|
| COMMENDATION - BEST ‘ONE-OFF’ MEDIA INNOVATION |
The Simpsons Movie: Creating Australia’s Biggest Ever Newspaper |
Publicis Media |
20th Century Fox |
|
| COMMENDATION - BEST DEMONSTRATION OF RESULTS |
Panadol Handipak |
bellamyhayden |
GlaxoSmithKline |
|
| COMMENDATION - NGEN AWARD |
A Competitive Spirit Behind A Powerful Story |
MediaCom |
Georgia Edwards |
|
| COMMENDATION - NGEN AWARD |
Breaking Down the Barriers |
Lauren Cassar |
bellamyhayden |
|
| COMMENDATION - PARTNERSHIP AWARD |
Singapore Airlines:A380 |
Fairfax Media |
Singapore Airlines |
|
